“Small, consistent actions done daily create massive momentum over time.”

In this episode of The Business Book Club, we explore The 1% Rule by Tommy Baker, a powerful guide to consistent growth, long-term success, and the mindset required to achieve meaningful goals. Baker’s central idea is simple but transformative: if you can improve by just 1% each day, those small, consistent actions will compound into extraordinary results over time.

 

The book challenges the “overnight success” myth, reminding readers that mastery and achievement come through process, discipline, and perseverance. We discuss how to shift focus from outcomes to effort — building daily habits, routines, and systems that create unstoppable momentum. Baker’s approach blends psychology, productivity, and mindset work, helping readers fall in love with progress rather than perfection.

 

In this episode, we unpack how The 1% Rule applies to leadership, entrepreneurship, and personal growth. Whether you’re scaling a business, developing your career, or simply looking to live with more focus and intention, this episode shows how small daily wins lead to extraordinary long-term transformation.

Episode 61 - The 1% Rule
 By Tommy Baker

A book cover and title page for the book 'Start with Why' by Simon Sinek

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About the Author

Tommy Baker is a high-performance coach, author, and speaker known for his work on mindset, discipline, and personal growth. Through his company, Resist Average Academy, he has helped thousands of entrepreneurs, leaders, and creatives clarify their vision, set intentional goals, and execute with consistency.

 

Baker hosts The Resist Average Academy Podcast, where he interviews thought leaders, authors, and visionaries on success, purpose, and mindset mastery. His other bestselling books include The Leap of Your Life and Hustlers and Seekers. With a background in both fitness and business, Baker’s philosophy centres on sustainable progress, personal responsibility, and a deep belief in the compounding power of daily action. His teachings inspire readers to dream big — but execute small, every single day.

“A refreshing, no-nonsense approach to success — The 1% Rule proves that greatness is built one small step at a time.”
Success Magazine

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